Free tool
AI likeness license cost calculator
Price a campaign with a real, verified person's face in it. These are HyperKnown's published rates, not estimates: pick a tier, add what the campaign needs, and the total updates instantly. Every license includes per-project consent and rights documentation.
1. Choose a license tier
2. Add what the campaign needs
Extend the term
Base licenses run one month. Extensions keep the campaign in market longer.
Category exclusivity
Keep this face out of competitor campaigns in your category while yours runs.
Variation packs
Extra creative cuts for testing, localization, and placements.
The full rate card
Every price the calculator uses, published in full. All figures are in USD per project; the creator receives 65% of the license total.
| Item | Community | Semi-Professional | Professional |
|---|---|---|---|
| Base license (1 month, global) | $1,500 | $3,500 | $7,500 |
| Extend the term: +3 months | $300 | $700 | $1,500 |
| Extend the term: +6 months | $500 | $1,200 | $2,500 |
| Extend the term: +12 months | $800 | $1,900 | $4,000 |
| Category exclusivity: 30 days | $500 | $1,200 | $2,500 |
| Category exclusivity: 90 days | $1,200 | $2,800 | $6,000 |
| Category exclusivity: 180 days | $2,000 | $4,800 | $10,000 |
| Variation packs: 3 cuts | $400 | $800 | $1,500 |
| Variation packs: 5 cuts | $600 | $1,300 | $2,500 |
| Variation packs: 10 cuts | $1,000 | $2,300 | $4,500 |
Questions
Are these real prices?
Yes. The calculator uses HyperKnown's live rate card: the same tier fees and add-on prices shown at checkout. It is a planning estimate for a standard license; a creator may set custom rates on individual profiles.
What does the base license include?
One month, global territory, non-exclusive rights to the channels in your tier, the creator's per-project consent to your named campaign, and the signed license document.
How much of the fee does the creator receive?
65% of the license total, including add-ons. The remaining 35% funds verification, consent records, and the platform.
Is there a subscription or minimum spend?
No. Licenses are per project, starting at $1,500. You only pay for the campaigns you run.