For companies and agencies
The person in your AI video should be real.
HyperKnown licenses the likeness of real, identity-verified people for AI-generated and AI-localised advertising. Browse the roster, submit a brief, and you pay nothing unless the talent accept.
Need a specific look or known talent? Professional includes dedicated sourcing, and Boutique offers white-glove known talent acquisition for film, TV and digital advertising.
HyperKnown handles licensing only. Your own production team or agency makes the work.
Illustrative imagery. Browse the marketplace for real verified people.
The problem
Most AI video uses people
who never said yes
Stock avatar platforms use synthetic faces under blanket terms. No identity verification. No per-project consent. No proof the person is real or was compensated. When regulators and platforms start asking questions, you have nothing to show.
Stock avatars
HyperKnown
Real person
Identity verified
Per-project consent
Person gets paid
Signed scope evidence
Rights documentation
How it works
Brief, consent, license
Your team makes the work. We handle the talent, the consent and the licence.
Step 01
Find the right face
Browse the roster of real, identity-verified people. HyperKnown reviews every profile before companies can see it, and follower count plays no part in casting.
Step 02
Submit your brief
Tell us the campaign, markets, channels and usage period. We check the brief against each person's recorded content restrictions and show them the full brief. They accept or decline. You pay nothing unless they accept.
Step 03
Receive your licensed assets
On acceptance you receive 4K headshots, the signed consent record, provenance records and HyperKnown portal access. Your own production team or agency makes the work.
Use cases
One marketplace, many use cases
Wherever you use AI-generated video with a human likeness, the person should be real, consented, and paid. That is what HyperKnown provides.
Localisation
License people from different markets to localise AI-generated advertising across regions. A real face for each market, properly licensed and consented.
Ad campaigns
Use a real, consented human likeness in your AI-generated ads, with the signed consent record and provenance records behind every asset.
Your own people
Add your own staff to a campaign so employees who appear in AI work consent and get paid through the same record.
Agencies
Agencies license talent for their clients' campaigns and produce the work themselves. HyperKnown handles the licensing, the consent record and the talent payment.
Licensing tiers
Choose the rights you need
Every licence is a flat, all-in fee per person for a defined usage, and you choose a one-, two- or three-month term up front, worldwide. Tiers define how many variations you can make and how talent is sourced.
Community
For focused campaigns using the community roster.
Professional
For brands producing hundreds or thousands of variations of one person.
Boutique
White-glove service for film, TV and digital advertising.
A variation is any distinct asset from the same likeness: a still, a video cut or a billboard. Restricted-category use is licensed at the Professional rate, must be declared before casting and needs the talent's express consent. For what drives a quote, read the licensing guide.
What you receive
Everything you need to be covered
Signed consent record
A signed record that the person saw your full brief and accepted it, with provenance records for the licensed assets. Agreements were drafted with entertainment law firm Hewitt Glass.
Identity verification
Every person verifies their identity with Stripe Identity, and HyperKnown reviews each profile before companies can see it. You never see identity documents.
Licensed assets
4K headshots, the licence terms for your markets, channels and usage period, and HyperKnown portal access. Clear terms you can show to legal, compliance or any platform that asks.
FAQs
Common questions
Yes. Companies browse the roster of real, identity-verified people and submit a brief. Each licence is a flat, all-in fee per person for a defined usage, confirmed in your quote before anyone accepts.
You are licensing a real person's likeness for AI-generated and AI-localised advertising and content, for the markets, channels and usage period in your brief. You choose a one-, two- or three-month licence up front, worldwide. Longer use means resubmitting at the three-month point or speaking with our team. The person has seen the full brief and accepted it.
No. HyperKnown handles licensing only. Your own production team or agency makes the work, using the licensed assets: 4K headshots, the signed consent record, provenance records and HyperKnown portal access.
A variation is any distinct asset made from the same likeness: a still, a video cut or a billboard. Community covers up to 25 variations; Professional covers unlimited variations.
Only if you declare it before casting and the person gives their express consent. Restricted-category use is licensed at the Professional rate.
You pay nothing unless the talent accept. You can brief a different person or adjust your brief and resubmit.
Talent receive 100% of their agreed fee. The company pays HyperKnown's commission on top.
Yes. Add your own staff to a campaign so employees who appear in AI work consent and get paid through the same record.
If the face is AI,
the person should be real.
License real, identity-verified people for your AI advertising. Consent signed. Licence documented. Talent paid in full.
HyperKnown handles licensing only. Your own production team or agency makes the work.
Working with AI agents? Register interest in MCP early access.