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AI likeness licensing, explained.
How real people license their face and voice for AI-generated content: the deals, the money, and the consent rules behind them.
What is AI likeness licensing? The complete guide
AI likeness licensing lets a real person rent out rights to their face and voice for AI content. How licenses work, what creators earn, and where the law stands in 2026.
How to get paid for your face: licensing your likeness to AI in 2026
Real people earn money licensing their face and voice for AI-generated ads. How it works, what the 65% share pays in practice, and what to check before signing.
Per-project consent vs blanket buyouts: what creators should never sign
Two consent models decide who controls your face in AI content. What per-project consent means, how buyouts strip rights, and the clauses that should stop you signing.
SAG-AFTRA's AI rules, explained for brands and creators
What SAG-AFTRA's agreements require for digital replicas and synthetic performers: consent, compensation, and the 2026 updates, in plain English.
The AI likeness law map: NO FAKES, ELVIS Act, right of publicity, EU AI Act
The key laws on AI use of a real person's face and voice, mapped by jurisdiction: state digital-replica statutes, the NO FAKES Act, and the EU AI Act's rules.
Real people vs synthetic avatars in AI ads: what converts, and what's legal
AI ads can star a synthetic avatar or a licensed real person. How the two differ on performance, platform rules, rights, and cost, plus a framework for choosing.
What is C2PA? Content credentials and provenance for AI-made ads
C2PA content credentials attach verifiable records to media showing how it was made. How the standard works, who uses it, and why provenance matters for AI ads.
Is it safe to sell your face to AI? A due-diligence checklist
Licensing your likeness to AI can be safe or reckless depending on structure. The real risks, the checklist to run before joining any platform, and what to ask.
How brands get consent for AI-generated people: the compliant workflow
A step-by-step consent workflow for using real people's likenesses in AI-generated ads: what to document, which rules apply, and why stock avatar terms don't cover you.
AI extras: background acting in the age of digital replicas
What AI extras are, how much background actors get paid, what SAG-AFTRA's digital replica rules require, and how licensing your likeness for AI work compares.